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We recognise and appreciate that every small business is unique, thatís why we have designed a handful of courses that can be customised to meet your specific needs.

We have a great experience and a passion for Marketing, and would like to share this knowledge with you, and hopefully pass on some pearls of wisdom that will enable your business and employees to learn and grow.

 
  Customer Loyalty & New Customer Acquisition   Marketing Strategy & Planning
 
  Course Outline
Surviving a downturn is about retaining the most valued customers, and where possible acquiring more. During this course Lexinc will devise the best practices and tools to help you with your customer loyalty and acquisition strategies

Desired Results:
  Course Outline
The development of an appropriate marketing strategy and the creation of a robust planning process lie at the heart of a successful business. This practical course will provide delegates with a structured approach to develop their knowledge and skills in this vital area.

Desired Results:
       
1)

2)
Increased sales from existing customers through greater customer loyalty
New profitable customers, and greater market share
1)  Greater understanding of your internal strengths
2)  Greater understanding of your external market and       opportunities
3)
4)
Sustainable competitive advantage
Greater return from your marketing investment through cost effective, winning marketing strategies
3)  Clearly articulated vision of your future marketing       strategy
  4)  Sustainable, transformational growth through       successfully implementing your new marketing       strategy
   
 
     
  Product Management   Project Management
 
 

Course Outline
Lexincís bespoke Product Management course will enable you to maximise your existing product portfolio, and increase your chances of developing and marketing profitable, customer focused products.



Desired Results:

  Course Outline
Our Project Manager Course has been designed to fully equip you better in managing your projects. The course is applicable regardless of the size and scope of the projects you are involved with and will ensure that you have the appropriate processes and tools to effectively deliver your projects on scope, to budget and on plan.

Desired Results:
       
1)  Increased sales and profitability from your existing       products 1)  Valuable Business Cases that provide clarity to       enable the right decisions to be taken
2)  More effective project team and stronger project       leadership
3)  Reduced costs from implementing projects quicker
4)  Increased chances of delivering objectives set out       in Business Case
2)  Greater understanding of your external market, and       insights into expanding into new markets with your       existing product portfolio
3)  Increased chances of future successful new product       launches
4)  Increased return on investment from your future       marketing campaigns
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